As the year comes to a close, I have been reflecting on what an incredible chapter this has been for Endless and want to send each and every one of you the biggest thank you for being part of it. Endless simply wouldn’t exist without you.

2025 has been the year of Endless Energy (new campaign coming soon!)

This time last year, there were just three of us at Endless HQ. Today, we’re a growing team of smart, kind, ambitious and grounded women who bring the brand to life every day. I am so proud of that. These women reach for more, lift each other up, and shape the soul of the business. Just like our wider Endless community, they are the energy behind it.

Endless has always been about more than just fashion. I created Endless to make shopping circular feel as easy and luxe as shopping new and this year we really focused on that mission. Making it effortless, cool and part of every day life.

The energy behind Endless is real - but only because of the people in it. Energy flows when women feel empowered, seen and connected. That’s what we’re building.

Thank you so much for being here, I can’t wait for another year of Endless with you all!

Rosie x, Founder & CEO